Public engagements by platform

We all know what an engagement is - a like, comment, share. But, each social media platform defines an engagement differently.

If you've signed into Blinkfire with your owned and operated accounts, you not only will see public engagements, but also private insights (like link clicks, hashtag clicks, and more).

When Blinkfire values posts on a CPE basis, we take into consideration the public engagements. 

Public Engagements by Platform

Facebook: Like, comment, share

Instagram: Like, comment

TikTok: Likes, comment, share

Twitter: Like, reply, retweet, poll vote

YouTube: Like, comment

Please note: Blinkfire's Inventory Valuation Settings uses CPE as the default valuation for Facebook, Instagram, Twitter, and TikTok (images only). CPV is the default valuation for YouTube, and CPM is the default valuation for TikTok videos.