Brand Leaderboard
Blinkfire's Brand Leaderboard is a list of brands sorted by how much engagement each of them received from rights-holders and their social community across all the social channels that we track. To calculate that engagement we take into account @mentions, hashtags, Facebook Branded Content, and visual mentions.
The list can be filtered by sport, brand category (beer brands, apparel brands, airlines, financial services, etc.) and time period. The table can reflect data from the last week, 15 days, or 30 days, but you can also select a specific day in the past month. For example, you can see which apparel & accessories brands got more engagements in basketball in the last 15 days, as in the example below.
Our Brand Leaderboard can be easily shared by copying its URL, but please keep in mind that the ranking is updated daily.