Facebook Promoted Post Metrics

Facebook promoted post metrics are private data, only visible to the owner(s) of the entity. Promoted posts are organic timeline posts where money is spent to "boost" the posts to specific audiences. 

Facebook Promoted Post Metrics - Image

Facebook boosted post metrics include paid post impressions. 

Organic Post Impressions + Paid Post Impressions = Total Post Impressions  

Facebook Promoted Post Metrics - Video

Facebook boosted post videos include paid post impressions and paid video views. 

Organic Post Impressions + Paid Post Impressions = Total Post Impressions 
Total Video Views - Paid Video Views = Organic Video Views