Blinkfire Metrics


Blinkfire has created metrics to better understand teams, leagues, athletes, etc. influence and impact on social media. These metrics include Follower Score, Influence Score, Activity Score, and Blinkfire Index. 

Follower Score: Number of followers relative to the teams, leagues, players, and more in Blinkfire’s platform.  

Influence Score: Relative strength of influence (such as number of posts, followers, favorites, average engagements, etc.) relative to the teams, leagues, players, and more in Blinkfire’s platform.  

Activity Score: Daily posting frequency relative to the teams, leagues, players, and more in Blinkfire’s platform. 

Blinkfire Index: Weighted average of an entity’s activity, influence, content and growth scores.