Media Exposure

The Media Exposure dashboard tracks the social visibility brands receive from the social channels of both media companies and online influencers. The dashboard uses as a sample the last 100 relevant posts, and it is divided in three sections.

The first section, on the left, offers teams information about the media companies that have generated exposure for their sponsors, plus the value of that exposure. Then we show on the right side of the dashboard which brands have received that social visibility and how much it was worth. Finally, there's a table with information regarding the posts that have been used as a sample. The table shows the original content of the post, their date, the engagement they received, their value and their e-score